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Welcome to The Populist’s Playbook

  • Are you uneasy about what’s happening with politics?
  • Do you ever feel like roughly half of voters have taken leave of their senses?
  • Do people you thought you knew well seem to suddenly believe unbelievable things?

The Populist’s Playbook pulls apart twelve, well established, techniques that are used to manipulate voters.

Using modern and historical examples we explore: What they are, Why they work, and How to counter them.

Welcome to the Populist’s Playbook

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